Postby CapitalF » Sat Nov 17, 2007 11:13 pm
Sponsorship = business arrangement of supposedly equal value for both parties.
I raced 4WD's for about 5 years and was one of the lucky few to get any sort of significant cash sponsorship. To get that I had to work to get the attention of (just local) press, crowds at events, magazine editors, forum managers etc. You have to run sponsors days taking them & their mates for rides etc etc. It's hard work, time consuming and you need to remember you are representing and publicising the sponsor/s at all times.
You need to persuade them that their advertising dollars (or significant discount if you can get it) is better spent with you than other advertising media.
It isn't easy to get sponsorship beyond wholesale/trade rates from suppliers in the industry.
Peter
90 Silver Roadster 1.6 + GT2554, large IC, MS-PNP, lightened flywheel, HD Clutch, 2.5" exh, Teins, Whiteline, etc etc